There are users among the users who use the services of SaaS companies, I would like to ask why you chose them, what was the web design of the site, so I also think about how to design the site correctly?
Olaf Brake commented
I use and want to say that being a SaaS company can be very difficult due to the fierce competition and abstract nature of the product. Before starting web design for a SaaS company, it's important to define your audience. Content and layout should match your audience's expectations. The site should not only be stylish, but also useful and easy to use. In principle, I'll leave the link https://fireart.studio/blog/how-to-design-a-great-saas-website/ and you can read it.